Blog Entries from Mural Ventures Team Members
If you’re familiar at all with BT Tradespace and you’re interested in understanding some of the strategic drivers behind it – then I suggest you take a close look.
The blog has a cool name – plus it provides a truly interesting perspective on how a self professed digital strategist, entrepreneur, and intrapreneur is capable of leveraging agile methodologies and sound market research to persuade a large, incumbent, and bureaucratic organization to rapidly innovate in the race to combine social networking and online advertising – two of the internet’s most powerful forces – into a logical and elegant service for connecting people and facilitating naked conversations between small businesses and consumers.
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